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Content without search is like a day without sunshine

As consumers, we have totally mastered search. You Google “Where should I eat in Los Altos” and you are directed to a results page that lists the top spots based on community reviews from Yelp and Urban Spoon. Likewise, you can get similar results on Wikipedia, digging into every topic imaginable

 

Let’s compare that to a legacy ECM system or SharePoint.

Full text search is the key to find ability because it works the way users expect. As consumer I want to type in what I am looking for like “places to eat”, or what we remember “when was Elvis born?” and find the proper results. This process is called semantic search, and works by creating relevance based on ranking queries based on contextual meaning. Continue reading